In this role, the selected candidate will develop marketing strategies for HouseLogic and that achieve the site's traffic, audience growth and engagement goals; manage the performance of marketing efforts to ensure the plan is met or exceeded.
This role will be hands on as well as collaborating closely across our full team, and especially with team members from the development, client success, and sales. Your day-to-day activities will range from strategic (e.g., defining overall go-to-market strategies, value propositions, etc.) to tactical (e.g., event planning, creating white papers highlighting our offerings, interviewing customers, etc.).
In this role, you will be able to understand marketing planning processes and you must be able to work closely with our delivery teams to insure that client requirements and expectations are not only met, but exceeded.
This position is the senior most digital marketer within the organization, reporting to the Global CEO who is truly ready to create a category disrupter in the U.S. The Digital Marketing Manager will be tasked with driving online leads to a collection of consumer facing sites and converting leads to both online transactions and phone calls.