In this role, the selected candidate will manage execution of key loyalty marketing activities to drive retention and growth of existing customers and acquire new customers into the new paid rewards program on strategy, on time and on budget.
The Marketing Manager, MindTap will work with the Systems and Operations group to evaluate marketing programs and will track and analyze ROI of marketing campaigns and activities to influence future behavior. The Marketing Manager, MindTap will partner with each Product, Marketing and Sales teams across specializations to ensure strong development and positioning of MindTap.
In this role, you will develop strategic vision and execute long range plans based on in-depth understanding of market segmentation, market and technology trends, customer needs, and competitive position.
In this role, the selected candidate will create and drive revenue within a specified region or list of named accounts; generate business opportunities through professional networking and cold-calling.
The Senior Segment Marketing Manager is an integral member of the marketing team focused on the marketing, new business development and client service needs of major business practices and strategic focus areas.
In this role, the selected candidate will act as a thought partner to Business Leader and business marketing leaders to develop marketing plans, strategies and initiatives in support of assigned business unit and field.
In this role, the selected candidate will manage all Membership Customer Program reporting and analytics and will be responsible for driving insights into our ongoing development of our Premium customers.
In this role, the selected candidate will develop the near, mid and long term holistic capabilities strategy with a strong focus on revenue growth and cost reduction; work with marketing, business development and merchandising partners to align on strategy for engagement and adoption of online programs.
In this role, the selected candidate will oversee tactical execution of plans with goal of increasing profitable retail and online sales; develop and execute marketing vision, strategy and plan for print circular, major retail sales drivers as well as coupon and rebate processes.
The selected candidate will support merrill edge sales support marketing. Will translate strategy into world class sales support that aids financial solutions advisors (fsas) in conversations with clients.
In this role, you will be responsible to develop, execute, and manage marketing strategies and
integrated plans leveraging paid, earned, and owned channels and assets,with both online and offline tactics to drive awareness and traffic to
our tools, seamlessly pivot back and forth from providing thoughtful insight on strategic marketing efforts and day-to-day project
management of campaigns in development.