This role will require you to translate sales and marketing goals into compelling, on-message digital materials, and analyze campaign performance data to build the most effective strategies to drive sales.
In this role, the selected candidate will facilitate communication throughout the development process by partnering with a variety of internal teams including marketing, business development, and customer support.
In this role, the selected candidate will be responsible for the development of product vision and roadmap, collaborating with technical teams to drive development, collection and refinement of business requirements from customers, initiating and developing relationships with internal/external stakeholders and managing project milestones from design to release.
In this role, you will collaborate and obtain alignment with multiple cross functional teams and groups including Product, Design, Engineering, Insights, Marketing Communication, Marketing Automation, and PR.
In this role, the selected candidate will manage the effective launch of new product including the training of sales representatives, the development of tactical marketing plans and sales strategies, and the creation of sales tools and communication elements.
This Product Marketing Manager will join the company's Vision Products product marketing team, who generates over $100 million in high-margin revenue. Reporting to Director of Product Marketing,this person will have full responsibility for a multi-million dollar vision product line, covering all aspects from market definition, product definition, product launch, and on-going Sales initiatives.
In this role, the selected candidate will be responsible for developing and executing product assortment decisions, inventory and pricing strategies based on historical data, industry trends and customer buying patterns.
The candidate will coordinate across internal teams and external clients to own project launches from strategy to execution, specifically supporting app version updates, new feature releases, large scale external partnerships and more.
In this role, you will be partnering with engineering and sales teams to develop the next generation of products. The selected candidate will manage the Sales and Operations Planning for individual accounts including product forecasting, pricing, and logistics.
In this role, the selected candidate will be responsible for developing patient marketing strategy and growth tactics, partnering with patient/provider marketing teams to ensure alignment, and will lead oversight of field based patient marketing team.