In this role, you will have responsibility for multiple high-profile CPG clients. First and foremost, you will collaborate with the team to service clients (pre-, mid-, and post-campaign) by utilizing our suite of targeting and analytics products.
In this role, the selected candidate will work with product team to understand and maintain a strong knowledge of features and technologies to ensure product and feature roll-outs are well-targeted, launched, marketed and sold.
In this role, the successful candidate will oversee international creative development processes for TV, display ads, social, email and demo videos; collaborate closely with the Media and Advertising teams on tactical execution of media strategies and advertising assets.
In this role, you will develop and maintain relevant segmentation of the market, collect insights from customers and prospects on current and unmet needs, build strategic product marketing roadmap and articulate product positioning and messaging.
The Product Marketing Manager will direct the development of Veeco market activity for the Advanced Deposition and Etch product line(s), including technical sales support, product strategy, requirements analysis, and pricing.
In this role, you will be responsible for managing the companys ExactTarget platform, overseeing the integration with Salesforce, managing campaigns and reporting, directing a team of 4 and strategizing lead generation initiatives.
This position will focus on growing the sales, revenue, and profit for Digital products through leadership across multiple functional teams to ensure execution is well synchronized and effective, and managing all go to market activities and sales channels to maximize sales, customer adoption and market acceptance.
In this role, the selected candidate will partner with business owners and Subject Matter Experts (SMEs) to define product backlog, prioritize features and solutions according to market value and business needs.
In this role, you will be responsible for collaboration with product management and marketing peers to support and align messaging with Gerber Technologys overall software and automation systems portfolio.
In this role, you will be responsible for
manage and regularly report on the status of marketing and CRM channels to measure demand and lead generation/conversion, along with the success among various campaigns (web, email, social media, etc.)