Assist with various aspects of the creation and implementation of the company's consumer advertising and public relations programs, from concept development through production, deployment and post-analysis reporting.
The individual in this role will gain an understanding of the stress testing program and life cycle, including how risk managers identify portfolio risks, how forecasting approaches are developed, model development and validation, and production.
Develop, write and edit content for internal communication vehicles, including intranet, e-mail announcements, newsletters, webcasts, meetings and presentations. Transform content provided by subject matter experts into reader-friendly, audience-appropriate material.
Team members are strategic advisors who specialize in driving sustainable change and implementing effective communications strategies to drive the firm's key priorities and enhance the culture of the firm.
Evaluate media opportunities, leverage content across both internal and external channels, and execute those consistent with ABMs media strategy. Help develop and support crisis management and manage day-to-day news and media relations functions. Work in partnership with other areas in Corporate Communication including Internal Communication and Investor Relations.
Devise PR strategy and plans, and provide communications guidance to support our product, market, and partner launches; develop and maintain close, productive relationships with journalists, key partners and influencers in the consumer press.
Responsible for developing and executing an engaging, on-brand content marketing strategy to build awareness and cultivate membership across all relevant digital and social platforms as well as our company website.
The incumbent will work cross-functionally with partners in Global Communications, Operations, Human Resources, Legal, and other key areas to drive high-impact communications campaigns in support of corporate and site objectives.
The senior manager will be dedicated to developing proactive, strategic marketing and communications programming spanning traditional and social media with a strong focus on content creation, distribution and analytics.
This person will have broad responsibilities encompassing corporate marketing initiatives, obtaining speaking opportunities for members of the executive team, leading internal communications, and managing press relations.