In this role, the selected candidate will require a solid understanding of the role of biomarkers & diagnostics in personalized medicine as well as established connections and relationships in the diagnostic space.
Formulate a global marketing campaigns plan, complete with budget and objectives, utilizing multiple tactics such as tradeshows, seminars, telemarketing, email marketing, online advertising and direct marketing.
The Director of Marketing is senior-level marketing position responsible for developing, managing and executing channel-specific and product-driven marketing initiatives. Critical attributes include product positioning and business development expertise, with strong knowledge and experience in investment products.
Develop and execute digital marketing strategy for the organization with the goal of driving incremental value to the organization through increased revenue, increased loyalty and improved customer experience.
The Marketing director is responsible for developing, implementing and measuring the success of an integrated marketing and media program that will enhance the organizations image, improve visibility and reach within the marketplace and the relevant consumer.
The Senior Associate Athletic Director for Strategic Marketing and Communications serves as the primary brand steward for Rutgers Athletics, driving strategy that illuminates the brand and key department initiatives.
In this role, the selected candidate will work closely with account team on data analytics and researching planning to analyze audience behavior and campaign ROIAnalyze account team activities and successes, compile KPIs and goals and measure.
Develops and implements the marketing strategy, revenue attainment and expense management for related offerings across Information & Analytics and/or Consulting & Services within a large market, part of a large region or business line.
Lead and implement strategy and tactics to increase share of voice with payer customers through non personal, sponsorships, journal advertising, and including field based materials for personal promotion by the account team.