Develop and carry out inbound and outbound marketing strategies, tactics, and plans including social media, blogging, media and analyst engagements, sales briefings, and webinars; help grow interest and desire for Red Hat virtualization and related cloud technologies.
Support the implementation and management of customer Joint Business Planning (JBP) process and related tools to ensure successful planning for near- and long-term activities across the corporations key customers and channels.
In this role, youll be responsible for the trafficking of all marketing projects from inception through completion ensuring team cohesion, timeline management, and quality of work. Youll document, track and route all projects throughout the department as you maintain the day-to-day relationships between stakeholders.
The selected candidate will be responsible for developing and implementing marketing plans which will include strategies and tactics such as tradeshow planning and execution, marketing campaign development and measurement(digital & printed), sales tool development and implementation, sales lead nurturing and support, client event planning and coordination.
The ideal candidate will be proactive, have exceptional writing/editing skills (medical communications experience helpful) and marketing experience, with a project management focus. Good communication skills, attention to detail, and the ability to work with and manage through a cross section of technical and business leads required.
Experience with marketing automation platforms, campaign mapping and planning with knowledge of content/web management, digital development, digital strategy, digital analytics, SEM, SEO, social media marketing, email marketing and online lead generation.
In this role, the selected candidate will ensure overall success of marketing technology implementations, focusing on the client relationship, financials, project delivery, resourcing, and overall program health.
As the Marketing Manager (P&SS), you will be responsible for leading a team of product managers, and will have overall accountability for developing and executing market strategies that outperform the market.