Work with demand generation and corporate marketing team to build content and programs from blog topics, analyst material, to solutions messaging targeted at finance and business leaders of organizations.
In this role, the selected candidate will create, lead, manage and measure product marketing initiatives and content that showcase the value of the company's products and capabilities in target markets.
In this role, you will be responsible for supporting sales outbound, and the oversight and support for the planning and execution of the roadmap deliverables to engineering. In addition, you will create and perform product demonstrations for the customers.
In this role, you will drive strong sales and marketing alignment with initiatives and processes that support strong lead management, improved lead quality, enhanced data quality and tools and templates.
In this role, you will prioritize, develop and execute marketing entry strategies. The selected candidate will develop and execute campaigns and deal strategies jointly with sales to drive new business.
In this role, you will be responsible to develop and refine a compelling narrative and value proposition for analytics solutions that is differentiated from the competition and in-line with portfolio of gehc software solutions.
In this role, the selected candidate will establish and continue communication between key departments such as, production, product development, engineering, education, Product Management, Marketing and sales.
In this role, the selected candidate will develop core collateral and sales tools delivering account-based campaign conception and execution, and innovative C-suite focused marketing programs that drive customer engagement and conversion.