Responsible for attracting great engineering talent and furthering the company talent brand within the software development community by creating impactful content, managing hiring events, and creating a digital presence that provides an in-depth look at our engineering culture.
Build and execute integrated programs utilizing a variety of digital & traditional marketing channels across multiple audiences and verticals; bring key SMB industry insights into brand, industry, economic impact, and content marketing programs.
you will work closely with franchise brand marketing & studio teams on important EA franchises such as EA Sports, Mass Effect, The Sims, and Plants vs Zombies to seamlessly integrate EAs services into their games and marketing campaigns.
In this role, the selected candidate will maximize the sale of client brands to the trade and consumers through effective key account management, brand education, training, promotion and communication that permits achievement of company and client objectives.
This role requires an individual with a passion for brands and customers, and a willingness to move fast & experiment often. The successful candidate will be comfortable with ambiguity, have strong attention to detail, and be motivated by a fast-paced start up environment.
Develop and execute brand marketing initiatives that increase brand awareness, engagement, acquisition and drive sales for the Pottery Barn Kids and PBteen brands. Provide analysis and insight to measure and improve marketing program effectiveness. Work closely with key cross-functional business partners to ensure marketing initiatives are cohesive across key channels and champion brand objectives.