In this role, the candidate is accountable for revenue growth through identification of business and market needs, competitive and market intelligence, sizing of opportunity spaces and the development of the analysis of the external environment.
In this role, you will be responsible to
Establish Product Renovation: Identify and develop growth platforms for prioritized brands and products including the development of national sales materials and customer specific presentations. Collaborate across the division and across the company to identify opportunities to leverage scale.
This person is responsible for developing and deepening our customer relationship via email, optimizing email programs for maximum performance, leveraging iterative testing and data analysis and ensuring content quality.
The Product Manager plans, organizes and manages an existing portfolio of products, and crafts new products from existing product designs, from competitive analysis and from knowledge of the industry. Further, the PM manages and integrates new products and product changes throughout the company.
In this role you will work style and a culture of ownership/responsibility. Prior experience in marketing and strong project management skills required. Flexibility in travel is necessary but schedule is manageable.
In this role, you will be responsible for being the voice of the dealer internally and the champion of the brands externally. You will assist in the development of the Dealer Marketing strategic plan and manage the execution of all tactics stemming from the Strategic Plan.
In this role, the selected candidate will collaborate across functions and product silos to deliver an effective content marketing strategy and editorial plan to meet the business objectives at the lowest possible cost.
In this role, the selected candidate will work with small team to execute and manage email campaigns, serving as a subject matter expert on email marketing best practices and strategy; work with key stakeholders to help develop strategy and campaigns as necessary, including utilization of best practices, explaining A / B test design rationale and implement feedback.
Responsibilities for this role include managing the entire Sales Marketing technology technologies including ExactTarget, Pardot, and Salesforce.com. Additionally, you work cross-functionally with Sales and Marketing to nurture leads.
This position is required to assure compliance of Company operations to all applicable laws, regulations and standards, good business practices and company documented procedures (including knowledge of all standards, government occupational health and environmental regulations and statutes related to the site).
The successful candidate will be an experienced marketing professional with demonstrated high achievement in developing and implementing strategic marketing plans and tactics across multiple business units and channels.
In this role, the selected candidate will collaborate with upstream & downstream marketing partners, Sales Enablement, and Business Intelligence to create written content to educate sales team and advance deals such as case studies, competitive information fact sheets, product collateral, and custom work
In this role, the selected candidate will work directly with the MLC leadership team and MLC chair to create a high performance council. Ensure priorities and workloads are effectively prioritized; MLC talent is effectively selected engaged and utilized; help define and drive evolution of the council and work based on company business strategies and help raise the MLCs ability to consistently deliver highly valued marketing programs.
In this role, the selected candidate will effectively manage marketing projects: identify needs, document the project through implementation, align with other channel or brand programs as available, and execute the project as defined; coordinate with production agency and in-house Marketing Communications departments on various projects; provide input on projects; manage the schedules to ensure all projects are completed on time and on/under budget.
In this role, the selected candidate will define potential business models regarding how to work with equipment providers to grow the company IATD Adhesives business; develop the financial model that supports the business.