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$60K to $100K -Chicago, IL
In this role, you will collaborate with product team on strategic decision-making on product roadmap, pricing and market expansion priorities
Own product messaging, positioning, and all launch activities including internal training.
The Director of Product Marketing owns the vision, strategy and execution of Product Marketing at CareerBuilder. As part of the Marketing leadership team, you'll drive the go-to-market strategy and spearhead the promotion of new Saas products and updates to existing products.
Provide strategic direction for the strategy, planning, creative development and implementation of integrated marketing communications to support Vehicle Lines programs and strategies, offering solutions and recommendations to marketing leadership and business partners.
In this role, you will design and implement the life-of-a-lead process, including lead scoring, lead nurturing, and account-based-marketing (ABM) programs; partner with Sales teams to establish SLAs and optimize Sales Development productivity.