Work with local sales teams and management as the SME in the digital marketing space! This role will develop sales strategies depending on individual market needs and build campaigns using eCPEV, eCPA, and eCPC.
The Marketing Product Manager is responsible for working with cross-functional teams to discover, define, develop and launch new products and services that deliver on strategy and drive growth. The ideal candidate should be passionate about exploring and scoping opportunities, collaboratively developing and refining concepts and leading commercialization. The ideal candidate should also be big picture thinking, have customer and consumer empathy, driver for results and have the teamwork skills to make a vision a reality.
In this role, you will develop, implement, and maintain the Equipment Finance intranet site by serving as a single and consistent channel of communication between sales department and other departments. Control the inflow and outflow of requests to other departments.
Actively drives, creates and supports Company messaging, collateral, and online content by working with Product Management, Global Marketing and Sales team. Also includes product management component to develop programs to push innovation topics to the market and to existing customers.
In very large programs this role could include the responsibility to work with business and functional leaders to define tangible and measurable business outcomes and to lead the program achieving those business outcomes.