This position entails working with a small team of marketers to craft a regional marketing strategy for large scale national 360 brand campaigns across digital, TV, print, events, etc. with an emphasis on digital.
In this role, you will work with key partners, product and training teams to educate sales team on how to effectively sell these solutions to advertisers through training education, digital sales tools, presentations, interactive demos and videos.
In this role, you will oversee management of unique client events such as customer panels and forums, premium client events, industry event sponsorships, speaking sessions, webinars and client educational programs.
In this role, you will develops, implements and maintains formal federal regulatory compliance structure and oversight processes, controls and systems to support compliant Medicare Sales activities for a wide variety of sales functions, initiatives and materials.
The Marketing Account Manager (MAM) serves as primary client liaison, point of contact, and project consultant for assigned clients and programs. The MAM is responsible for generating new business and solidifying existing business; is the team leader on all projects; develops overall client marketing strategy; builds strong client relationships; manages assigned product category and understands marketing trends; collaborates with client services in the development and execution of comprehensive vendor marketing plans.
In this role, the selected candidate will be
responsible for providing direction and making a product business case to internal team based on customer specific product requirements, new product development.
In this role, you will work with the Marketing Services, Brand Marketing, and Sales to develop account - specific offers and ensure they are up to brand standards and that necessary legal and logistic requirements are met.
In this role, you will manage YouTube channel strategy and content development with multiple internal teams and external resources. Drive YouTube channel awareness and subscriptions through deployment of paid media, search and influencer strategy.