This position requires a thorough and deep understanding of marketing analytics and the ability and desire to train internal sales and support teams on the basics of explaining and selling data results that Automatic Identification (our internal product) will provide.
The Sales, Marketing & Communications Analyst provides extended expertise to a variety of complex sales and marketing tasks, through data analysis and reporting. Designs marketing research projects and provides data necessary for further analysis by sales leadership team.
In this role, the selected candidate will identify the specific campaign KPIs and make sure necessary campaign reporting is in place to measure the effectiveness and ROI. Work with brand/creative teams/resources to deliver segment campaigns and programs.