In this role, you will be responsible for planning and maintaining spend by business category and ensuring clear and consistent communication to key stakeholders, including Category Marketing Planning, Digital Media, Marketing Finance and Marketing Analytics teams.
In this role, you will be lead proposal production efforts to prepare high-quality proposals and client submissions (includes coordinating, preparing, and reviewing SF 255s, SF 330s, expressions of interest, qualification packages, technical proposals and presentations).
Analyze marketing campaigns and promotional activity Key Performance Indicators (KPIs) to determine successes and opportunities specific to each campaign or promotion. Deliver reporting to marketing leadership team with insights across KPIs.
In this role, you will be responsible to develop tactics and metrics to assess the effectiveness of existing marketing, advertising, and communications programs. Research customer opinions, buying habits, and preferences.