The Senior Marketing Manager will oversee the marketing teams and activities for one of Scientific Games Interactive (SGI) social game suites. This person will be the main point of contact between the game studio and the marketing teams, communicating recommendations supported by data insights to the game studios.
In this role, you will collaborate across product management, marketing and sales in order develop integrated marketing plans to drive marketing-qualified leads. The selected candidate will also execute marketing campaigns that leverage behavioral interest profiling to drive new client acquisition and sales revenue.
In this role, you will be responsible for project management and execution of digital marketing strategy, high level reporting and KPI analysis of websites and marketing campaigns for a group of automotive dealerships.