Create compelling collateral, in partnership with Product and Marketing teams, which highlights the features, benefits, and varied use cases of Lotames products and solutions to Lotames key client types, including publishers, brands, and their agencies around the world.
Support and shape the Oncology, Early Experience markets (e.g. Kaiser Permanente, Mayo Clinic and Partners Health System) by understanding value drivers, market dynamics and key customer insights to effectively identify priority partnership opportunities and value offerings to influential stakeholders.
Plans, organizes, and controls an assigned product line from conceptual stages through product life cycles to optimize profit and meet marketing, financial, and corporate growth objectives by performing the following duties.
The Product Manager is a well-seasoned leader who is responsible for managing all lifecycle aspects of a product platform and accountable for assuring end-to-end P/L, growth and profitability across multiple business channels for the assigned products.
Develop product marketing team members skills with individual performance plans and regular on the job education and performance. Serve as expert on target markets and their problems by interacting with key customers and key commercial thought leaders.
Reporting to the Senior Director, Product Marketing, the position utilizes Envisions campaign management tools, creative collaboration and marketing strategy within a team of peers to achieve defined marketing revenue and budget targets for assigned programs.
Marketing and full accountability for annual budget (Volume, Sales and Gross Margin) within the scope of the long-range plan. Develop strategies with a strong marketing approach, while providing the necessary support to the commercial & technical teams to grow the category.
This position requires knowledge of common customer wiring practices across HPS business segments including customer considerations to cost effectively address disconnects, surge, isolation, intrinsic safety, cross-wiring, and other wiring aspects in control room and field mounted installations.
Initiates and executes digital marketing efforts to enroll and deepen relationships with the company Preferred segment customers. Supports efforts aligned to the Preferred Rewards digital strategy for clients eligible and enrolled in program.
The Marketing Product Manager is responsible for a range of products within the outdoor product category and works to identify, develop, merchandise, and market new products that create consumer demand and profitably satisfy consumer needs whilst holding strategic retail slots.