In this role, you will be responsible for the creation of global brand - building activities and development of global marketing tools, including brand and product advertising, and development of content with internal and external groups.
In this role, you will develop and Execute marketing strategies that increase brand preference within the channel. Includes traditional and digital media, new product launches, retail/co-op advertising, promotions, pricing, sales team and associate training, and assortment decisions. Role will analyze and track programs versus stated goals.
In this role, the selected candidate will work in conjunction with divisional marketing and business leads throughout platform development to ensure smooth transition as platform progresses to full launch phase.
In this role, you will be responsible to manage all aspects of the development and execution of each marketing and/or communication campaign project from conceptualization through execution and implementation.
In this role, you will develop and communicate value propositions optimized for the market segment; understand market goals and priorities and translate them into focused down steam marketing objectives.
The On-site Search Marketing Manager is a key role in advancing the client interaction and corporate revenue targets for this large, globally reaching enterprise, via the optimization of product searching experiences.
The Marketing Manager is focused on the development and execution of brand and product strategies for the brand portfolio. A successful candidate is a well-rounded retail or CPG marketing professional with experience in brand and channel management, communications, and promotional development.
In this role, you will lead the overall strategy for successful search marketing globally by building and coordinating a shared vision with extended departments gaining support for strategic initiatives and balance the needs of multiple stakeholders.
The Marketing Account Manager (MAM) serves as primary client liaison, point of contact, and project consultant for assigned clients and programs. The MAM is responsible for generating new business and solidifying existing business; is the team leader on all projects; develops overall client marketing strategy; builds strong client relationships; manages assigned product category and understands marketing trends; collaborates with client services in the development and execution of comprehensive vendor marketing plans.
The successful candidate must be able to identify consumer, category and customer insights and leverage those insights to define the channel strategy. Strong communication skills are essential to engage, inform and inspire the internal cross-function team and to continue to strengthen relationships with the customer merchant and marketing teams.
In this role, you will develop new product launch campaigns and maintain marketing and sales materials and training content (price listing, competitive database, sales presentation, CAP tool, website). The selected candidate will also manage all aspects of marketing communications and product development for the company.
The candidate must be a strong leader of people in cross-functional assignments as he/she plays a leadership role throughout the corporation, coordinating with other functional areas to ensure necessary actions occur in support of his/her marketing position.