This Content Marketing Manager position is specific to increase Advocacy with premium Content to support new and creative channels for creation and distribution of Content to increase advocacy and engagement with content externally and internally.
In this role, you will develop market positioning, messaging and marketing campaigns for target segments, including ownership of our social media presence via Twitter, Facebook, and other relevant outlets as needed (eg: Reddit, ProductHunt, Quora).
In this role, you will oversee the full marketing cycle from marketing plan development to successful execution and reporting. Youll create demand generation programs through direct mail, digital marketing, email marketing, nurture marketing/customer journey programs and the use of many other channels.
In this role, you will be responsible for evaluate marketing program effectiveness and directing promotional support. Lead a team to deliver transformational results in customer acquisition and retention.
In this role, the selected candidate will write, edit, produce and curate content to support integrated marketing strategy for Enterprise Lead Generation teams; create advocacy content best practices in collaboration with cross-functional teams.
In this role, you will be responsible for the creation of global brand-building activities and development of global marketing tools, including brand and product advertising, and development of content with internal and external groups.