This person will work with counterparts across professional services, sales, and business development to launch new products and develop sales and client partner enablement material to support sales objectives
This role will help drive the marketing strategy, positioning and messaging for the companys abundant services offerings, ensuring our unique and valuable services are woven into all solutions-specific marketing material as well as stand alone.
In this role you will provide copy writing for all channels of contact strategy for the high value blood drive partner segment. Implement and execute the digital campaign and segmentation strategies to support this segment.
Drive towards organizational goals by writing marketing plans that articulate effective and innovative content marketing strategies and tactics
Oversee the launch of campaigns, and iteratively measure and optimize results.
In this role, the selected candidate will work with program management and the Regions to define the go-to-market strategy, helping them understand the product positioning, key benefits, and target customer.
Execute marketing and communications assignments from Marketing Manager in alignment with the marketing and communications strategy. Assignments may include but are not limited to: advertising, digitalmarketing, internal communications, events, sponsorships, social media, video, writing, web content management, direct marketing, database management, promotional merchandise and award recognition.
Plans, organizes, and controls an assigned product line from conceptual stages through product life cycles to optimize profit and meet marketing, financial, and corporate growth objectives by performing the following duties.
The Marketing Manager must be a great business leader as well as a great marketing leader. You will be working with executives to determine budgets and targets, and charged with developing pricing strategies for products and services.
Maintain a thorough understanding of the Middle East political and competitor network, building positive relationships where we may be working with our competitors and understanding them when we are in competition.
As a content manager, you should perform well under deadlines and be detail-oriented. Ultimately, you should be able to oversee all marketing content initiatives to ensure customer engagement, brand consistency and a positive customer experience.