In this role, you will be prioritizing, designing and executing campaigns and tests to efficiently maximize performance; briefing and managing agency partners to conceptualize, develop and execute campaigns.
Analyzes sales records and trends, incoming orders, etc. (including market intelligence) and evaluate information to help sales professionals to develop accurate forecasts and market direction and trends. Advise management on recommended direction.
The AD is responsible for creating strategic direction and tactical tools that will be executed across all markets and work closely with in-country and regional marketing leads to track pull-through, measure impact and address challenges.
In this role, you will be responsible to develop and execute campaigns * Collaborating with the Digital Marketing team to develop and optimize onsite assets * Performing in-depth analysis into marketing channel and campaign performance to yield key insights.
In this role, the selected candidate will provide digital strategy to support product development based on customer segmentation and product strategies. Work alongside senior management and key stakeholders to define the vision, scope, and requirements for digital campaigns to create functional and strategic alignment across digital channels.
The role of the Senior Director, Marketing Excellence and Operations is to strengthen and maintain the internal marketing capabilities of the organization globally, ensuring that best in class practices are ingrained into the organization.
In this role, the selected candidate will create and implement the US marketing strategy (e.g. positioning, messaging, branding, medical education programs, market research) for the Neurology business unit assets in MG and NMOSD.
The Director, Web and Marketing Technologies is a leadership role in the Marketing Operations organization, defines and drives the strategy and direction for marketing technologies including website and the marketing technology stack and ensures that it aligns and supports corporate marketing strategies and the broader business objectives.
In this role, you will develop and present P&L forecast (revenue, fixed and variable budget), qualitative metrics and robust learning plan to measure and ensure both short and long-term success. Develop dashboards and communication mechanisms for identifying over- and under-achievement areas.
Main point on issues management related to assigned functions and commercial including: personnel issues, commercial issues such as distributor alignment or disputes, ongoing litigation, etc as appropriate.
This critical leadership role will be responsible for setting the marketing strategy, reviewing business performance, and proposing targeted solutions.An essential element of success is a demonstrated ability to influence without authority and successfully negotiate to align cross-functional and cross-geography interests (e.g. medical, R&D, regional leadership, and country operating units)
Collaborate with and advise other functions (e.g. customer marketing, communications, digital commerce, customer care) to define the nature of, and desired outcomes from, digital experiences for primary audience categories (e.g. customers, prospects, partners, sales, investors).
In this role, the selected candidate will
collaborate closely with global marketing to ensure alignment and share best practices; partner with the Market Research team to develop and implement research projects.