In this role, the selected candidate will develop and drive the strategic marketing plan and identify new market segments; support sales and engineering in the development of new business opportunities.
In this role, the selected candidate will work with Marketing teams to gather & organize general event information to include in Show Directories; collaborate with eBusiness team to ensure accuracy of exhibitor listing data and troubleshoot where necessary.
As a Research Analyst you will Master primary quantitative research through ownership of the steps of project execution: questionnaire writing, sample framing, link checking, field management, data management, and oversight of the report production process.
This position will serve as a business partner to the sales team and be responsible for/support a variety of activities such as lead generation, customer segmentation, creation and analysis of digital and traditional marketing campaigns, implementation and maintenance of a new CRM database, reporting and tracking, event planning/trade shows, and maintenance of collateral such as brochures and presentations.
The Payor/Pharmacy Marketing Associate Director will take a lead role and be responsible for creating, managing, and supporting cross functional efforts for short and long term strategies as well as programs and tactics associated with market access for pain management products, and non-branded initiatives in the pharmacy space.
In this role, the selected candidate will develop deep understanding and extensive experience in accessing company internal databases and navigating our complex data infrastructure, including our digital ecosystem.