In this role, you will be expected to know Intel products well, research and analyze competitor's products and strategies and orchestrate outbound campaigns for maximum impact and reach e.g. videos, demos, collaterals e.g. white papers, app notes, web content management, roadshows etc.
In this role, you will develop positioning & messaging by customer segments that identify white-space opportunities, demonstrate the business value of SAP Database and Data Management solutions, and differentiate the platform from its competitors.
Collaborate with product management, development, and business development to create and execute marketing plans and outbound communication, including messaging, product launches, and campaign strategies. To execute your plans, you will partner with other marketing professionals focused on web design, graphic design, pr, advertising, and events.