Develop proactive corporate media relations strategy to secure coverage for our company, executives, and other initiatives to support our efforts around innovation in sight and sound, research labs and community relations.
Collaborate with designers, solution marketers, sales professionals, external influencers, and campaign teams to strategize, plan, write, and produce relevant content that meets the needs of both key stakeholders and our prospects.
The ideal candidate will be a strategist, innovator and excellent storyteller, and will have a positive, can-do attitude, bringing new ideas and innovative approaches to the group. He or she will be an individual contributor initially, and will be expected to deliver results through others who do not report to him/her.
The Corporate Marketing Communications Manager will primarily focus on creating and implementing the communications efforts for companys corporate initiatives. The right candidate will have a passion for taking an idea and expressing it both verbally and creatively through various forms of marketing communications vehicles.
Collaborates with internal partners to regularly route originals or copies of all press received to domestic and international sales and marketing, senior management, store teams, customers and consumer services.
Oversee publicity teams for both internal and external partners to collaboratively develop, manage and implement strategic communication plans for both the Star Wars publishing program and the games team. For publishing, this ranges across categories such as fiction novels, non-fiction, comic books, activity books and more with over X different partners. For games, this includes mobile, console and PC games working with across multiple partners, both external and internal.