Develop and implement multi-touch, digital-first, demand creation programs that produce stories and solutions throughout the purchase journey, paving the way for sales representatives to have a more efficient conversation with prospective or current customers.
Effectively manage territory by considering each and all accounts collectively; establish accurate plans and forecasts; prioritize efforts; generate short-term results while holding a long-term perspective to maximize overall territory viability.
Development of strategic goals and marketing plans, strategic research and leadership for all areas overseen, including marketing, advertising, and property branding to support and align with the Companys Strategic goals and objectives.
Ability to drive decision-making within a cross-functional, cross-divisional and cross-cultural, global team structure and requires global mindset and cultural awareness in working with senior leadership in other regions and in managing cross-regional projects.
Teaching, mentoring and leading consultative sales, strategic account planning, strategic account management, multi-stakeholder complex sales, solution sales, negotiation, territory management, value based selling, networking, new market penetration and growth strategies.
The Vice President will interact externally with key global regulatory authorities, industry organizations and scientific organization. This position will work cross-functionally to ensure projects coordinated partners from multiple departments including preclinical pharmacology and toxicology, CMC, project management, patient engagement, health economics, supply chain, regulatory, legal, finance, new product planning, marketing and others.
Manage and lead team of field marketing professional to collaborate with Sales
leadership to drive regional specific plans. In addition, drive the selection and execution of high profile industry events like RSA and Black Hat and regional and centralized customer events.