Lead development of brand marketing creative brief and creative strategy. Support the development and implementation of an innovative, disruptive multi-channel consumer launch plan, from media and strategic partnerships to patient experience.
This role will also support, as needed, marketing of oncology patient support programs such as amgen assist 360, first step co-pay support and the field reimbursement specialist (frs) team. This role will include cross-bu matrix coordination at amgen including legal, regulatory and others.
Develops brand tools and messages for use on digital platforms. Collaborates with the sales force, including the field input team, to ensure effective, impactful, promotional tools and programs as well as sales training to execute world class training.
The global marketing senior manager, romosozumab, will be responsible for the development and execution of critical global marketing strategic initiatives to support a successful launch of this important phase 3 program.
The ideal candidate must have a minimum of a four year degree or equivocal and a minimum of 2 years manager/supervisor experience, superior customer care, advanced computer experience, exceptional organizational skills, good communication skills (verbal and written), professional appearance and demeanor, personable, and flexible.
Manage multiple paid search, affiliate, retargeting, display, and social media campaigns across various search engines (Google, Bing, Yahoo) and social media platforms (Instagram, Facebook, Youtube, etc.)
In this role, you will work closely cross functionally with our business development, marketing and product teams to provide seamless support to partners and maximize Movies exposure on partner marketing channels and engagement on partner devices.
The E-mail Marketing Manager is responsible for developing and executing impactful e-mail marketing strategies in partnership with cross-functional and synergy teams, including campaign planning, segmentation analysis / management, campaign quality control, data requests and reporting.
Develop promotional and training resources and gain approvals through the legal, regulatory and medical review process (MAC), manage program budgets and developing metrics to ensure success of the promotional programs and engage often with the field sales team to ensure creation and execution of high impact, high value marketing tools that address access barriers.
Manage multiple paid search, affiliate, retargeting, display, and social media campaigns across various search engines (Google, Bing, Yahoo) and social media platforms (Instagram, Facebook, Youtube, etc.).
Actively collaborate with internal stakeholders as required to execute brand and partnership plans and activities including: Audience Development, Legal, Talent Management, Sales, Business Development, Business Intelligence, Distribution and Programming.
The Marketing Manager, Retention and Loyalty will create and manage new engagement, loyalty and retention programs. This role is highly collaborative and cross-functional, with dependencies on other members of the marketing team, as well as data analytics, customer service, IT and external vendors.