The Marketing Manager can expect to help for these immediate initiatives: rebrand the current career website (driving people to the site), building an email communications plan and creating a structured social media recruitment and information program.
Develop an expert understanding of the nature, role and performance of all Wizarding World-related digital destinations, both official and unofficial, including knowledge of related rights and franchise sensitivities.
Manages time-sensitive digital campaigns, including websites, special features, digital games, VR and AR, experiential features, mobile apps, advertising, production materials and assets. Responsible for ensuring production deadlines are met and all creative components are technically functioning and of the highest possible quality.
Drive the creation of retailer programs that utilize trend vision, product and property interpretations, and retailer advertising/circular mock-ups used in RBD presentations, road shows and trade shows.