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If you look around right now, chances are something in your vicinity was bought online. It’s a trend that’s only increasing as globalization has made buying anything from around the world a click away.
The e-commerce shopping phenomenon is here to stay. If you already have a service or product online, then it’s time for you to learn about getting the best bang for your marketing bucks: performance marketing. Performance marketing is the concept of paying for ad space only when the desired action takes place (such as a customer click, booking, or download). And why wouldn’t you want that?
A Lucrative Role
Performance marketing plays an increasingly important role in every business, especially as the technology continues to improve. You can learn how to be a marketing pro with the Ultimate Facebook Marketing Certification Bundle. It’s designed specifically to help you learn the ins and outs of the Facebook platform, which is key to any performance marketing playbook.
You’ll learn how to effectively market your brand to millions of Facebook users for $29 – less than the cost of a month of Linkedin Premium! This seven-course bundle is taught by Diego Davila, an expert in increasing sales through social media and digital marketing. He teaches you how to identify and target your customer base, as well as the technical skills needed to capture your audience such as copywriting and design.
From beginner to pro, there’s something for everyone to learn in this bundle. For example, you can learn how to create and manage your business’ ads with the Facebook Ads For Beginners course, or skip ahead to The Complete Facebook Retargeting course if you’re ready to dive into Facebook Pixel Dashboard and Facebook Pixel Statistics.
You can place your bets on Facebook. The social media juggernaut may have seen a slump in its ad sales revenue recently, but that didn’t stop the company from having a great quarter. And with 2.6 billion users, it beat user acquisition expectations to remain a top marketing channel. It’s also seeing lowered prices for its ads due to the economic downturn – so now is definitely the time to start your Facebook ad campaign.
Facebook also has great interactive marketing channels such as video live streaming. You’ll learn all about it in the Social Media Live Streaming course, also included in the bundle. The goal of this course is to help you harness the power of live video to generate more sales, get more clients, and reach people all over the world. This course even includes coursework applicable to other top platforms such as YouTube, Instagram, and Periscope.
The future is what you make of it and you can make a ton of sales through performance marketing. It’s a skill that you can build upon as technology advances. But you have to start somewhere and The Ultimate Facebook Marketing Certification Bundle‘s easy-to-follow format of courses will have you effectively promoting your brand in no time.