It’s not you, it’s your resume.

If you’re like most people, you have a resume that includes something like this:

Hired as Director, Tri-State Area
Responsible for a budget of $1.2 million
Managed staff of 5 in our downtown office

Your details may be grander, or your career may be at an earlier stage, but lots and lots of people have this style of information presentation on their resume.

Can you spot the error?

These resume bullet points simply describe what you did. They don’t tell your future boss how good you are at doing the job.

It’s obvious… If you’ve got a job… and you work in an office… in the year 2015…

Three things happened:
– You were hired for that job
– You had some monetary resources to manage
– You had people working for or with you

Seriously, you haven’t told the employer or your future boss anything with those three bullet points.

So here are two simple tips.

Be aware of your value

First, read your resume out loud, putting the phrase “You should give me a bonus this year because…” in front of each line.

If it doesn’t make sense that somebody would give you a bonus, or increase your bonus, because of that line… delete the sentence and write a better one.

For example, going into your boss’ office and telling her “You should give me a bonus this year because you hired me to be Director, Tri-State Area” wouldn’t get you very far. You don’t really deserve a year-end bonus just for getting hired. (Does not apply if you’re an NFL coach switching jobs).

Rather, you deserve a bonus when you accomplish something:

You increased sales. You decreased expenses. You improved the time it takes to do the tasks. You increased the efficacy of the process or product.

You made your company better somehow. You didn’t just show up… you did something well.

Which brings us to the second tip.

Use statistics to show the impact you’ve made

Count how many $ signs and % signs and specific numbers you have on your resume…

And now double that number.

That is, rewrite your resume and include twice as many $ and % and #s as were on your original resume.

The minimum you should have, if you’ve been in the workforce for over a decade, is twenty.

Dollar signs and percentage signs are indicators of achievements that you can quantify. Quantifiable achievements are more persuasive than qualitative achievements for most resumes.

So rather than just increasing sales, decreasing expenses, or improving task times, you..

Increased sales by 27% in my region through the effective use of strategic selling.
Decreased costs by 11% in my division without impacting productivity.
Generated $14 million in new bookings through database marketing.
Reduced server load by 73%, and server cost by 22% through refactoring old code base.
Saved $1.2 million in recruiting and legal costs by insourcing.
Improved factory throughput by 17% by re-engineering the supply chain and introducing new manufacturing techniques.

When you read these bullet points with “You should give me a bonus this year because…”, they all make sense. And that’s because they provide a quantifiable achievement that made the company better because you were there.

And demonstrating to your future boss the types of achievements that he can expect from you, in numbers that he can understand, is the best way for him to come to the conclusion that you’re the right person for the job.

And that’s how you make your resume so much more effective in about two minutes on a cold Monday morning in January. And that is quite an achievement!

Have a 55% more fantastic week in the job search this week, Readers!