Ladders Resume Guide: To include or not include social media links

Hi Readers,

The 2020 update for my best-selling Ladders Resume Guide is now available on Amazon in paperback and Kindle versions.  I’ve included a brief excerpt below.

This updated version is designed to make your resume writing go smoothly.  In about 90 minutes, I provide the basics on how to create a professional two-page resume, share templates to help you do so quickly, and provide specific step-by-step advice on writing bullet points and a professional summary that will make you stand out.

Ladders Resume Guide is based on the millions of $100K+ to $500K professionals we’ve helped over the past 17 years, and the success of their millions of applications with our employers. I provide you with the tools, tactics, and tricks you need to transform your past experience into an effective resume.  I review the right format for structuring your past jobs into a job history, and tackle the best wording and phrases for your past achievements.

Here’s that excerpt I promised you…

Social media on your resume and on the web 

How you use social media on your resume should be an explicit part of your strategy.  Do your social media accounts improve your professional presence or detract from it.  You should be mindful and consider each carefully.

Facebook is rarely included on resumes.  Nonetheless, do remember to review what’s available about you publicly on Facebook, because your future employer will be visiting your profile. If it’s strictly a personal account, it’s best to lock it down, and not make it publicly available at all.

Instagram is for fields where a visual presence or sense of style are important.  In 2020, an Instagram account on your resume is increasingly welcome. Instagram soundly trounced Snapchat in the course of 2019 and is gaining a reputation as a more positive place than its corporate parent, Facebook.

For LinkedIn, opinions vary as to whether InMail is a blessing or a curse.  Make your decision and include your LinkedIn link accordingly.  

Twitter was once a great destination for the latest snippet-sized thinking from everyone in the world.  By 2020, enough leading lights have publicly renounced Twitter, relapsed, and re-renounced that it’s worth considering whether you provide yours publicly.  For years, I included @cenedella on my public materials, but for the past two years I no longer do so.

Your Ladders profile ( /my-profile ) helps you promote your professional presence and showcase your media appearances, professional speaking opportunities, and peers.

With regard to dating services, please make sure you’re comfortable with whatever material you have made available on dating services such as Tinder, Bumble, Match and others.  Especially those that show up in Google searches of you. You may want to comprehensively review your settings to ensure that your profiles are private or confidential enough that it’s not an issue.

For all internet sites and networks, material that is not strictly professional should be behind a privacy, pay, or confidentiality wall.