Each quarter, our CEO Alex Douzet publishes our list of the best employers and recruiters in the country. These represent the savviest, most supportive and most successful hiring professionals in the USA, and we are pleased to have them be part of the extended TheLadders family.
Lately I've been reading a lot of status updates on business and social networking sites that say things like, "Project Manager professional looking for work" or "Looking for work in a tough economy" or "Just received my degree in accounting — looking for work." While I understand that these job seekers are trying to advertise their candidacy online, I don't recommend broadcasting this specific message in your status updates. Here's why:
Status updates on business and social-networking platforms like Facebook and LinkedIn are a way for you to build rapport with a community and deepen the relationship with your contacts. Choose messages that showcase your expertise, share valuable information, give kudos to others or broadcast an exciting endeavor you are working on (even if it is volunteer work). Here are some examples of alternative status updates you might want to adapt for your situation:
For a fundraising executive:
For an HR professional:
For an advertising professional:
For a CIO:
For a financial analyst:
Create status updates that invite questions and further conversation, not ones that make your network run for cover. Remember, online networking, like face-to-face networking, is a process. Whenever possible, give before you get and you will be surprised how quickly you get something back in return.